Zeropact

Year

2025

Industry

GreenTech

Deliverables

Branding

Brand Identity

Webdesign

Recognition & Growth

  • Hottest 100 Startups

    Named one of Europe’s hottest startups of 2025.

  • Nordix Cross-Border Forum

    Best Startup

    Awarded “Best Startup” at the Nordix Cross-Border Forum.

  • Startup Innovation Award

    Parcel+Post Expo China

    Awarded in the E-commerce, Retail & Cross-Border category.

  • Last-mile logistics

    Recognised by industry leaders

    Recognised by the European last-mile logistics leaders.

Designing the Future of Sustainability

Zeropact is a forward-thinking GreenTech startup dedicated to simplifying carbon offsetting and environmental accountability. LOJA® partnered with Zeropact during its foundational stage to translate a complex environmental mission into a high-performing digital product.

From crafting the brand identity and conducting usability research to architecting the complete user journey and UI/UX for the MVP and the website, LOJA® played a decisive role in turning a visionary concept into a scalable, trusted platform.

Carbon State System

O C O O=C=O

Zero+Carbon÷Zero

The Challenge

Converting complex environmental monitoring processes into a cohesive brand experience and user interface that is simple, transparent and capable of building trust from the very first interaction.

Our objective was to craft a distinct visual identity alongside the full MVP user journey, ensuring branding and usability worked together to drive product adoption and validate the business model.

App Icon System

Colour System

Raw Black#141414
User Green#00C66C
Blue Packing#376CDF
Process Purple#C03CE2
Distribute Orange#FF4300
Yellow End#FFC21B

The Strategy

  • Brand & Visual Identity Design: a modern, trustworthy identity built on clarity, environmental accountability and visual alignment across every touchpoint.
  • User-Centric Design: we applied our “Digital, Done Right” methodology, combining strategy and design by mapping every interaction within the platform.
  • Interface Design (UI/UX): the entire MVP journey and website were architected around simplicity and technical precision, minimising the user’s learning curve.

Website & Product UI

One system, from first visit to first report.

A modular interface system that carries the brand from the marketing website into the MVP, turning carbon data into clear, actionable components.

Data Sync Growth
+0%
Polyester Jacket
Product footprint · PCF
CO₂ Quantity0.00kg
CO₂ Downfall0%
SGS-ValidatedISO 14067Full Data Provenance
Retail Precision CorePopular

Standard Unified Rate

€0.00per SKU
  • Automated PCF metrics
  • QR Code hosting included
  • Mandatory compliance reporting
  • Batch processing support
Get Started

The Results

  • Foundation for Growth: a high-end visual brand and a professional digital product, ready for investors and partners, accelerating market entry.
  • Operational Efficiency: cohesive design execution prevented future rework and reduced long-term support costs.
  • Scalability: a scalable brand and usability framework that enables consistent growth and strong retention.

Zeropact Platform

Designing an intuitive platform for carbon footprint tracking.

Start Campus

Brand extension to modernize and elevate the identity of Start Campus.

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