The primary goal of the rebranding project was to modernize and elevate the brand identity of Start Campus, aligning it with the company’s innovative vision, technological expertise, and sustainable values.
The new brand touch aims to enhance the company’s competitive edge, appeal to global stakeholders, and create a cohesive brand experience across all touchpoints.
Iconography
To engage clients and highlight the sustainability of the StartCampus data center, we’ve created a series of icons and illustrations that effectively communicate its key features.
Website
Our collaborative, cross-team effort in a fast-paced environment enabled us to address navigation issues and broken links from the previous website while refreshing its design.
The rebranding of Start Campus represents a pivotal moment in the company’s journey, redefining its identity to resonate with its innovative and sustainable mission. The new brand captures the essence of Start Campus’s forward-thinking vision, empowering them to connect with stakeholders and establish a stronger presence in the competitive data center market.
Qurator Design System
Developing the design system of the first decarbonization platform.